Working with the Creative Team to produce a variety of online branded content and creative toolkit for a Dove (Unilever) hair campaign.
Digital assets were created to support the release of a new range of Dove Hair Therapy products. A distinct 'wave' was produced in Illustrator, used as a visual mechanism throughout most designs. The hexagon shape is a dominant feature within the products, so this visual element was explored and shared throughout. The final deliverables included email templates, a Facebook booking app, letterhead designs, video title cards, private consultations, Google Hangout sessions, background set design (this would be used for live shows and YouTube videos).
ROLE: FREELANCE SENIOR DESIGNER
SKILLS: CONCEPTUAL DESIGN, PRODUCTION, ARTWORK, SOCIAL MEDIA CONTENT.
DATE: APRIL 2013